April 24, 2012
VetMEDResearch, a veterinary industry research panel with more than 3,000 U.S. veterinarians and hospital staff, has expanded its veterinary industry research into the Canadian market. Canadian veterinarians, hospital staff, veterinary school professors and instructors and industry consultants are invited to participate in the research panel by registering at VetMEDResearch.com. Â Canadian participants in research studies are…
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February 23, 2011
Hi, my name is Robin and I have an overweight dog. Well, apparently I’m not the only one. We now have some numbers to confirm what we already suspected. Our pets are just as fat as we are. A new study commissioned by the Association for Pet Obesity Prevention along with Mars Inc. and Banfield…
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February 2, 2011
The nature of veterinary industry research is rapidly evolving. There was a time when animal health pharmaceutical company sales representatives provided useful feedback to marketers. Then telephone surveys and traditional focus groups became the most common research methods to gather information about what veterinarians were thinking, how they make decisions, what they talk to clients…
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February 1, 2011
Yes, there are a lot of changes going on. But how do you put your finger on what changes are actual trends instead of fads. And what do those trends mean to you? The National Commission on Veterinary Economic Issues has conducted research to try and answer that question. Their conclusions encompass: The recession (surprise!),…
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