One of the best ways to grow your veterinary practice is with personalized marketing. If a client has a choice between a vet that sees clients as just another number, or one that actively makes the client feel like they’re part of a family, who do you think the client will choose? 1. Stay active…
Do you provide personalized veterinary service? If not, you are missing out on a big opportunity to grow your veterinary hospital’s business by attracting new clients and keeping existing ones coming to you for years to come. As a veterinarian, you know how easy it is to get caught up in the tiny details of your…
Adopting a new puppy or kitten is one of the most exciting times in a client’s life. They’re bringing home a companion that will stay with them for years to come. But puppies and kittens need special attention, and many clients need the right education to take properly care for their new family member. Here…
Flea and tick season is here. While the treatment for fleas and ticks can be straightforward, many challenges still remain. Everything from educating your clients on prevention to keeping up with the latest information about the different species of ticks migrating to your area, these small insects can take up large chunk of your time.…
Is yours a fear-free veterinary hospital? Clients today aren’t just looking for a veterinarian that can give check-ups, shots and the occasional surgery. They want their trip to the vet hospital to be a good experience. That means low-stress and fear-free for both the pet and the client. And a good experience translates into regular…
Veterinarians see it all too often. A client brings in a furry friend for a checkup. The veterinarian recommends the dog or cat get a teeth cleaning treatment and the client leaves saying he’ll make a cleaning appointment later. The client returns the following year and it’s the same story. This is a frustrating scenario…
Cats are independent, a little stubborn and are very sensitive to their environment. Most cats don’t like leaving the safety and comfort of their homes. When going to the veterinarian, even for a quick annual checkup, a cat’s anxiety level can skyrocket. There are steps you can take to make your clinic more feline friendly. Most…
It’s a brand new year. It’s the perfect opportunity to think about everything you’ve accomplished the past twelve months and everything you’d like to achieve in the next twelve. As a busy veterinarian, it’s easy to get lost it the daily rhythm of your office and forget to work actively on meeting your other goals.…
Many veterinarians are so busy caring for their patients and juggling clients that they don’t have much time to think about growing their client base. Fortunately, attracting new clients doesn’t have to be difficult or take a lot of time and energy. Think about this. A marketing study by Neilson found that 92% of consumers…
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